18 Wholesalers and 7 Journalists in the Israeli Delegation to POW WOW This Year
The Israeli delegation to POW WOW convention to be held this year in Los Angeles comprises 18 wholesalers, specializing in the sale of tourism products to the USA, and 7 tourism journalists. The delegation comprises representatives of all major tourism wholesalers in Israel, such as Natur, Disenhaus, Rimon Travles, Airtour, Arai, Ophir, ISTA, Ofern, Andal, and Radi Group. VISIT USA representative and head of delegation this year will be Shakib Husseini, owner of the travel and representation agency Dynamic, in East Jerusalem, acting also as regional director of the American hotel chain, Marriott. According to Rafi Haron, Director General of Radi Group, representing, among others, the largest American hotel chain Best Western, his purpose in participating in POW WOW convention is to look for new destinations in the USA, suitable for the Israeli public, and to try and locate new American flight and tourism factors, to represent them in Israel and to enhance their marketing.